Helping you get online, get noticed, and grow your practice.
When you think about ways to grow your dental practice, are you focused on attracting new patients? If the answer is “yes,” then you may be missing out on an opportunity that can enable you to spend less on marketing.
Continue reading
If I asked you who the 3rd easiest patient is to sell to, and I knew of a way to get them into your practice, would you be interested?
Continue reading
*Originally published March 12, 2015. It was updated February 11, 2020. Let's face it, as busy medical professionals, you often find yourself too strapped for time to work out all the details of a successful healthcare marketing strategy. Or, you might read about marketing strategies such as SEO or social media, but you aren't sure of the best way to get started.
Continue reading
*This post was extensively updated from a post on January 9, 2017. Creating the best dental website for your practice is easier said than done.
Continue reading
Your Guide To Getting More Google Reviews
You'll learn:
Advertising is a must for nearly every company. Today we will discuss one of the most effective methods of advertising: Google Ads.
Continue reading
Of all the different campaigns and strategies I teach, targeting new movers is by far the most under used one. There’s pure GOLD sitting there for many local businesses. And this is especially true for Dental Practices. According to U.S. Census Bureau data, nearly 40 million people move every year, comprising about 12% percent of the population. and according to a study by DataMentors, 70% of new movers seek out a dental practice within the first six[…]
Continue reading
*This post was originally published February 11, 2016. It has been extensively updated and republished on December 19, 2019. Is your website helping you convert visitors into patients? If the answer is no, then it’s safe to say that web redesign should be on your radar. After all, your website should be optimally designed to help build and grow your practice.
Continue reading
If you’re a doctor, you probably already know that traditional online marketing isn’t enough to grow your practice. In addition to having a web presence, physicians also need to be proactive and strategic with marketing tools such as social media and email marketing.
Continue reading
There are special challenges associated with being a dentist, and one of them is dealing with patients who aren’t happy to be at the dentist. Whether their discomfort is caused by fear, pain, or financial stress, it can be difficult to break through their resistance and get them to trust you.
Continue reading
*This post was originally published May 4, 2015 and extensively updated November 7, 2019. When it comes to choosing dental practice management software, you have dozens of options available to you. It can be difficult to make accurate evaluations and the best decision without some guidance. After all, you probably don’t have time to cruise from site to site trying to accumulate and compare prices and features.
Continue reading
